Marketing Specialist
Allegan, MI Allegan, MI Full-time Full-time $48,000 - $65,000 a year $48,000 - $65,000 a year 6 days ago 6 days ago 6 days ago Advanced Architectural Products (A2P), creators of GreenGirt and SMARTci continuous insulation solutions, is expanding its Marketing/Design Department and is seeking an experienced and highly motivated Marketing Specialist to work in Allegan, MI.
A2P offers excellent compensation and benefits packages and organic career growth opportunities based on results.
If you are interested in working with a rapidly growing, thought-leading company in the commercial building industry where you can make a difference, we encourage you to join our team.
Job Brief Advanced Architectural Products (A2P) is looking for a full-time Marketing Specialist who is dedicated to crafting excellent original content.
The Marketing Specialist will work with others and conduct thorough research to develop industry-related topics to support writing and generate ideas for new content.
They will also enrich our website with articles, guides, white papers, press releases, product descriptions, case studies, and other forms of content.
The Marketing Specialist will be responsible for proofreading and editing all content and written material before publication.
You should also be prepared to assist with other creative processes, such as the visual element selection process.
To be successful as a Marketing Specialist, you should have a working knowledge of the latest SEO techniques.
Ultimately, a top-performing Marketing Specialist should be able to contribute to developing strategies that will increase reader engagement.
Responsibilities:
- Conducting in-depth research on industry-related topics to develop original content - Write compelling and engaging materials such as articles, guides, white papers, press releases, product descriptions, case studies, and social media.
- Write clear marketing copy to promote our products/systems - Proofread and edit articles for errors and inconsistencies before publication - Editing and polishing existing content to improve readability - Submit work to editors for input and approval - Coordinate with the marketing team to illustrate articles - Conducting keyword research and using SEO best practices to increase traffic to the company website - Create compelling headlines and body copy that will capture the attention of the target audience - Identify customers' needs and gaps in our content and recommend new topics - Ensure all-around consistency (style, fonts, images, and tone) - Update website content as needed Experience/Competencies:
- Bachelor's degree in marketing, communications, English, journalism, or a related field - 5 to 7
years experience in Marketing, Graphics Design - Proven work experience as a Content Writer, Copywriter, or similar role - Portfolio of published articles - Experience doing research - Excellent writing and editing skills - The ability to work in a fast-paced environment - Working knowledge of content management systems (WordPress) - Ability to meet deadlines - Creative, resourceful, flexible, and self-motivated - Critical Thinking - Technical writing skills - Receptive to feedback - Excellent organizational and time management skills - The ability the handle multiple projects concurrently - Familiarity with SEO best practices - Effective communication skills - A portfolio of published articles
Benefits:
- 401(k) and employer match - Dental insurance - Vision -Health insurance -Paid time off Please send portfolio/samples of design work required with resume Previous work experience minimum of 3 years per job.
Great Salary Package and Benefits based on experience.
Job Type:
Full-time Pay:
$48,000.
00 - $65,000.
00 per year
Benefits:
401(k) 401(k) matching Dental insurance Health insurance Health savings account Paid time off Vision insurance Schedule:
8 hour shift Monday to Friday Education:
Bachelor's (Required)
Experience:
Marketing:
3 years (Required) Published Articles:
3 years (Required) Creative writing:
3 years (Required) SEO:
3 years (Required) Work Location:
Hybrid remote in Allegan, MI 49010.
Estimated Salary: $20 to $28 per hour based on qualifications.
A2P offers excellent compensation and benefits packages and organic career growth opportunities based on results.
If you are interested in working with a rapidly growing, thought-leading company in the commercial building industry where you can make a difference, we encourage you to join our team.
Job Brief Advanced Architectural Products (A2P) is looking for a full-time Marketing Specialist who is dedicated to crafting excellent original content.
The Marketing Specialist will work with others and conduct thorough research to develop industry-related topics to support writing and generate ideas for new content.
They will also enrich our website with articles, guides, white papers, press releases, product descriptions, case studies, and other forms of content.
The Marketing Specialist will be responsible for proofreading and editing all content and written material before publication.
You should also be prepared to assist with other creative processes, such as the visual element selection process.
To be successful as a Marketing Specialist, you should have a working knowledge of the latest SEO techniques.
Ultimately, a top-performing Marketing Specialist should be able to contribute to developing strategies that will increase reader engagement.
Responsibilities:
- Conducting in-depth research on industry-related topics to develop original content - Write compelling and engaging materials such as articles, guides, white papers, press releases, product descriptions, case studies, and social media.
- Write clear marketing copy to promote our products/systems - Proofread and edit articles for errors and inconsistencies before publication - Editing and polishing existing content to improve readability - Submit work to editors for input and approval - Coordinate with the marketing team to illustrate articles - Conducting keyword research and using SEO best practices to increase traffic to the company website - Create compelling headlines and body copy that will capture the attention of the target audience - Identify customers' needs and gaps in our content and recommend new topics - Ensure all-around consistency (style, fonts, images, and tone) - Update website content as needed Experience/Competencies:
- Bachelor's degree in marketing, communications, English, journalism, or a related field - 5 to 7
years experience in Marketing, Graphics Design - Proven work experience as a Content Writer, Copywriter, or similar role - Portfolio of published articles - Experience doing research - Excellent writing and editing skills - The ability to work in a fast-paced environment - Working knowledge of content management systems (WordPress) - Ability to meet deadlines - Creative, resourceful, flexible, and self-motivated - Critical Thinking - Technical writing skills - Receptive to feedback - Excellent organizational and time management skills - The ability the handle multiple projects concurrently - Familiarity with SEO best practices - Effective communication skills - A portfolio of published articles
Benefits:
- 401(k) and employer match - Dental insurance - Vision -Health insurance -Paid time off Please send portfolio/samples of design work required with resume Previous work experience minimum of 3 years per job.
Great Salary Package and Benefits based on experience.
Job Type:
Full-time Pay:
$48,000.
00 - $65,000.
00 per year
Benefits:
401(k) 401(k) matching Dental insurance Health insurance Health savings account Paid time off Vision insurance Schedule:
8 hour shift Monday to Friday Education:
Bachelor's (Required)
Experience:
Marketing:
3 years (Required) Published Articles:
3 years (Required) Creative writing:
3 years (Required) SEO:
3 years (Required) Work Location:
Hybrid remote in Allegan, MI 49010.
Estimated Salary: $20 to $28 per hour based on qualifications.
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